FreeThink: a blog published by Maxwell PR
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ReBuilding and ReOpening

Usually when Maxwell people give back to the community, we serve on boards, donate money or provide PR services to non-profit organizations on a pro bono or reduced-fee basis. Today, I donated a storm door that had been gathering dust in the garage at home. It wasn't a typical donation, but nevertheless one that was welcomed by The ReBuilding Center, which celebrated the opening of its newly expanded facilities today with a community party.

The ReBuilding Center accepts used building materials that might otherwise go to the landfill and resells them for a fraction of the retail cost. Even if you're not remodeling your home, The ReBuilding Center is a fun place to shop and get inspired about tackling a home improvement project. And it's worth the trip just to see this very cool building made completely from donated, used building materials. The sustainable structure and grounds has been well-received by the neighborhood and the local media.

The ReBuilding Center staff and volunteers, including Maxwell PR, worked as a team to generate editorial coverage about the Center. Here is a sampling.

The Oregonian
St. Johns Sentinel
Portland Tribune

-- Vicky Hastings



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  This spirited, open forum by Maxwell PR staff members, studio mates and colleagues features people who are, in our opinion, doing the right things to get people talking. You'll see us rave about organizations building communities and rant about those who are missing obvious opportunities. We sprinkle in a little marketing and PR rhetoric from time to time for extra vigor and enthusiasm, and will share observations and insight based on our own experience honing our craft every day.  
 

 

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