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Maxwell PR field trip - Urban WineWorks

The Maxwell PR team recently took a field trip to Urban WineWorks in the Pearl District and learned all about the fine art of wine blending.

Armed with three red varietals, Cabernet Franc, Cabernet Sauvignon and Syrah, a syringe and a wine glass, the team learned a little bit about wine tasting and flavors and why winemakers blend varietals. After that, the fun and the tasting began.

Here are the tools of the novice wineblender's trade.
















We started with each wine on its own, then we paired up each blend evenly and finally we began mixing all three wines together. Here I am hard at work to make just the right taste.
















Like ten mad scientists mixing, sampling and mixing again, each member of the Maxwell PR team experimented until they found just the right formula to meet their wine taste. Laura and Jen seem to be pleased with their blends.
















My blend is 70% Syrah, 20% Cabernet Sauvignon and 10% Cabernet Franc. Check the comments section for other Maxwell team blends. Maybe you'll discover something new about your favorite PR studio.

- Bruce

The varied palates of Maxwell-ites:
Sarah - 60% Cabernet Sauvingnon and 20% each of Syrah and Cabernet Franc.
Erica and Jen Maxwell-Muir - 60% Cab Sauv, 30% Syrah and 10% Cab Franc.
Laura - 60% Cab Franc, 30% Cab Sauv and 10% Syrah.
Sam - 70% Cab Franc, 20% Cab Sauv and 10% Syrah.
Katy's was the same as Bruce and Jen Scott and Diane can't remember...so it must've been good.

posted on October 09, 2006


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