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Maxwell Launches Oregon Wine Country Web Site

Armed with the knowledge that consumers engage more with YouTube videos and Flickr photos made by real people as opposed to professionally finished images, Maxwell PR produced a new Web site for the Willamette Valley Visitors Association featuring amateur videos and photography.

The new site shows potential visitors the real Willamette Valley, not only what some fancy-shmancy PR team had mocked up (natch). However, on this site, the professional photos actually help demonstrate the natural beauty of the region and reinforce that people here are proud of their land -- and deservedly so.

Check it out for yourself and plan your next wine tasting tour.

-Vicky Hastings

posted on December 05, 2008


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  This spirited, open forum by Maxwell PR staff members, studio mates and colleagues features people who are, in our opinion, doing the right things to get people talking. You'll see us rave about organizations building communities and rant about those who are missing obvious opportunities. We sprinkle in a little marketing and PR rhetoric from time to time for extra vigor and enthusiasm, and will share observations and insight based on our own experience honing our craft every day.  
 

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