February 18, 2009

Numbers Don't Lie

We've all been watching the decline of newspapers but the hard facts are tough. My colleague Erica pulled current circulations figures from Cision for a handful of newspapers and compared with 06 data. Note the freefall, as high as 30+%:

Atlanta Journal Constitution
2006 = 365,011
2009 = 274,999
-90,012

Houston Chronicle
2006 = 521,419
2009 = 448,271
-73,148

Los Angeles Times
2006 = 907,997
2009 = 739,147
-168,850

Miami Herald
2006 = 312,811
2009 = 210,884
-101,927

The Plain Dealer
2006 = 476,424
2009 = 305,529
-170,895

The Oregonian
2006 = 342,040
2009 = 283,321
-58,719

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